2010 Educational and Networking Events
December 8, 2010 - Webinar
Event: The New Social Medias For 2011
Date: Wednesday, December 8th
Time: 2:00 pm to 3:00 pm
Twitter, Facebook and YouTube are so 2010! You need to plan on using Foursquare,
Gowalla and other location based services (LBS) and apps in 2011. Learn from one
of FFEA's top ranking presenters how to incorporate "check-in" to deepen the connections
and enhance attendee experience as well as how Foursquare might be better for sponsors,
advertisers and donors than Twitter.
Presenter: Mande White, Social
Media Choreographer, FREESOCIALMEDIAHELP.com
FreeSocialHelp.com helps organizations of all sizes with their online marketing
including performance-based lead generation, co-registration, email marketing, Pay-Per-Click
as well as with utilizing various social media applications like Facebook, Twitter,
Linkedln, and Meetup. If you are who are currently confused, lost, or frustrated
trying to figure out how to profit from social media marketing, Mande is the expert
to contact.
Registration Fees: Members: $39/Nonmembers: $69
December 9, 2010 - Networking Event

Event: Networking!
Date: Thursday, December 9th
Time:
5:30 pm to 7:30 pm
Coconut Grove Arts Festival Office, Coconut Grove
Gather your colleagues and head to the Grove for a great opportunity to network with FFEA members and industry partners and learn more about what FFEA is all about and has planned for 2011! View “Natural Selection” – an artist showcase of extraordinary and visionary artwork.
Sponsored by

Members: Complimentary/Nonmembers: Complimentary
(You must register to attend so we have an accurate count for the complimentary refreshments!)
Past Events
November 17, 2010 - Webinar
Event: Selling Your Events, Products and/or Services
Date: Wednesday, November 17th
Time: 10:00 am to 10:45 am
Is your event or business challenged by how to sell in this very difficult economy?
Listen to one of FFEA's top ranked presenters explain how to ask the "right" questions
to gain information that will make selling easier and have potential clients buying
from you! Learn not to discount your assets, to sell naked and that "NO" is an okay
answer.
Presenter: Greta Schulz, President & CEO, Schulz Training & Consulting
Greta Schulz has
been involved in sales, sales management, marketing, and training for almost thirty
years. She is a columnist of Sellutions in Business Journals across the country
and a contributing author of New York Times bestseller Masters of Sales and author
of To Sell is NOT to Sell. Schulz Training currently works with a broad spectrum
of clients from small and large events to individual entrepreneurs to small family
owned and operated businesses. Greta’s presentations are dynamic and interactive.
Registration Fees: Members: $39/Nonmembers: $69
Educational & Networking Event - April 8 - Fairfield Inn & Suites by
Marriott, Lake City
Date: April 8, 2010
9:30 am to 3:30 am
Fairfield Inn and Suites by Marriott, Lake City
Registration Fees:
$50 Members/$75 Nonmembers/$25 Student
Click Here for Agenda
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Educational Sessions:
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Creating a Five-Star Internship
Presenter:
Rosemary Prince, Event Management Certificate Program Coordinator, FSU
This interactive session will guide you through the process of developing a five star internship for your agency, allowing you to tap into the energy and enthusiasm of today’s university students.
How to Create a Successful Promotion
Presenter: Christi McCray, Director of Promotions, VISIT FLORIDA
This presentation will focus on tried and true techniques that have assisted VISIT FLORIDA’s Promotions team in executing solid promotional programs for its Partners over the years. You will learn why making promotions a part of a business’s marketing mix is so critical, especially in these challenging economic times. You will also learn how these techniques can be adjusted to suit the needs of any business. Items covered will include:
- How to develop solid promotional packages.
- How to identify the best promotional media contacts to partner with.
- Coordinating a successful promotion from start to finish.
- How to partner with other businesses in your area.
STOP Selling Sponsorships
Presenter:
Greta Schulz, President and CEO, Proactive Training and Consulting
Is your event challenged by how to sell sponsorships? Why is it so difficult? Why
do we feel we have to discount our assets? Why don't we feel like we have any control
over the selling process? Learn how to sell more effectively in today's market.
Learn the importance of "selling naked" and why the first meeting should be nothing
more than an information gathering meeting. Learn to ask the right questions to
help sponsorships "buy" from you and how to STOP SELLING. Sponsors love to buy:
they hate to be "sold." And, lastly, learn that "NO" is okay.
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Sponsored by:
Educational & Networking Event - March 19 - VISIT FLORIDA®, Tallahassee
Date: March 19, 2010
9:30 am - 4:00 pm
VISIT FLORIDA®
2540 W. Executive Center Circle, Suite 200 (2nd Floor)
Tallahassee, FL 32301
Ph: (850) 488-5607
Click here for directions to VISIT FLORIDA®.
Registration Fees:
$50 Members/$75 Nonmembers/$25 Student
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Educational Sessions:
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Sponsorship 2010: Tough Questions, Tough Answers for Tough Times...and Reasons for Optimism!!!
Presenter:
Darrell Stefany, President EventFest, Inc.
Has sponsorship really changed in the current economy, or has the economy simply caused sponsors to re-evaluate what they are doing? Is your property threatened by municipality budget cuts or shortfalls? This interactive session will share current and upcoming trends in sponsorship, and discuss what properties must deliver to sponsors (and municipalities) for success in today's environment. A portion of this session will address budgets, revenue
line-item(s) and the tough decisions we all currently face in our industry. Bring your tough questions, and be ready for some tough love responses! And be ready to hear why recent research gives us reasons for optimism!
What Is Social Media? Why Should I Care?
Presenter: Mande White,
Head Social Media Coach, FreeSocialMediaHelp.com
Learn the importance of communicating via Twitter, Facebook, and YouTube to fill
your events, provide more value to your sponsors and generate buzz and
excitement.
Attendees will learn:
- Why Twitter is Your Secret Weapon
- The 5 Things You Must Do Everyday on Facebook
- Why Google LOVES YouTube
...and much more!
Mapping Your Next Adventure: Engaging Baby Boomers and Seniors in
Volunteerism
Presenters: Tom Linley and Mary Register, Governor’s Commission on Volunteerism
and Community Service
There are many terms used to define people age 50 and older: seniors, elders,
mature, experienced, seasoned - they all mean something different to Baby
Boomers. Mapping Your Next Adventure is a resource guide for volunteers and
volunteer leaders seeking to chart a successful course toward engaging these
generations in service toward making communities stronger, safer, and healthier
and, in the end, leaving the world a better place. For Mapping Your Next
Adventure, we surveyed and talked to volunteer managers across the country who
work with volunteers age 50 to 105 to gain insight into trends and best
practices for engaging Boomer and Senior volunteers. Join us for an engaging
session as we share some successful promising practices, programs, links and
opportunities for recruiting, training, recognizing and retaining volunteers 50
and older. |
Sponsored By:
5 Secrets to Boost Visibility Using Social Media in 2010
January 28, 2010
Beginning at 1:30 pm
Old School Square, Delray Beach
Registration Fees:
$25 Members/$50 Nonmembers/$15 Student
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1:15 pm to 1:30 pm
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Registration
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1:30 pm to 3:30 pm
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5 Secrets to Boost Visibility Using Social Media in 2010
Presenter: Mande White
Learn the essential secrets for creating online emotional connections with your
target audience to increase visibility deepen customer relationships and boost
revenue in 2010.
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3:00 pm to 3:45 pm
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Networking Break
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3:45 pm to 5:00 pm
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Be an E-Marketing Rock Star
Presenter: Ceci Dadisman
Are you not getting the results you would like from your e-mail campaigns? Successful
e-marketing is more than just creating HTML e-mails. You will learn how to optimize
your content, utilize creative design, what to do before you launch your e-mails,
and how to avoid getting thrown into junk mail. Integrating an e-mail campaign into
your marketing plan has never been so easy.
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5:00 pm to 6:00 pm
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Happy Hour Networking
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6:00 pm to Beyond
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Art & Jazz on the Avenue
Art & Jazz on the Avenue features live entertainment, open house specials and gallery
exhibitions. Produced by the Delray Beach Downtown Marketing Cooperative
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Sponsored by:
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